POP N BULLETZ

N-V-US ENTERTAINMENT

The Queen City has finally found its King in Tavarus Logee, CEO of N-V-US Entertainment (which stands for Never Violate Us) located in Charlotte, North Carolina. Formed two year ago, by Logee (otherwise known as Lowe), the label (distributed by Wea/Warner Brothers) is currently enjoying the benefits of hard-work with its hit single Whip It! (Real Hard) by the hot new Hip Hop duo Pop-N-Bulletz featuring Def Jam Recording artist Rick Ross.

Pop-N-Bulletz comprised of East Coast/Brooklyn native Pop a.k.a. Pop Gages (Tyran Hicks) and West Coast/Los Angeles native Bulletz (Terell Fischer) are making hip hop history as the first East Coast/West Coast duo to collaborate. The charismatic two-some are also making their mark on the rap charts as their single continues to garner major radio spins. Says Lowe “The two compliment each other. Pop is reserved and intellectual while Bulletz is energetic and charismatic. What they have in common is a passion to be the best, which make them the perfect first release on N-V-US, because we are the best!”

Lowe originally from Nevada was born into music. His father was one of the top steel drum players in the world. In high school he took to production and in college majored in business management. It was in early 2000 that he delved into the management role to assist his younger brother with getting a record deal. It was in 2004 that he finally decided to form his own entertainment company.

In an effort to set a better standard for independent labels, Lowe decided on the unconventional. The office and state-of-art private studio (located in East Charlotte), also has a house built next for the recording artists to reside. Says Lowe laughingly “a regular day usually starts off with people waking up in the studio. But seriously, we all get together to discuss goals. Every day someone records, producers work on beats and we come up with promotional materials. We also have a duplication center where we burn about 10,000 cd’s a day. This works because I’ve given my artists a place to stay as well as a 24/7 outlet to be creative. I’ve also surrounded myself with the best people in the industry. I like to think of them as my dream team.” Veteran label executive Kevin Evans has taken on the consultant role for N-V-US. Notable acts that have benefited from Evan’s successful direction are Tyrese, SWV and Barry White.

When asked what makes N-V-US different than the other independents, Lowe replies “Everyone has a something at stake. We’re all very hand’s on and intensely loyal to the label and to the product.” Current acts signed to the label at Stix (The talk of the town), female rapper Moe. Diamondz and Young Papah (a.k.a. Papha Boi and Little Homie). Also in the works is the N-V-US Production and Management Company, a promotion tour which will be sponsored by Ozone Magazine and a documentary about the day-to-day operations of the label which will be showcased on the website. Say’s Lowe about the documentary “This will show the street, what we’re all about and, of course will make the other indies … N-V-US!”

Visit www.Myspace.com/Pop-N-Bulletz for additional information.

"Ride Out"